$204k So Far with 70% of Gifts at $50 or Less!? You’re Really Impressive!

This one’s for the people who love a little data on a Friday!

Thank you.

Thank you for chipping in what you could โ€” $5, $10, $100, more. Thank you for becoming a member or getting a Queer4Queer media sticker. Just… thank you.

Weโ€™re almost to our goal. And while trying to raise this much money is new and frightening territory that we have never dared to gayly swagger through, we are in fact on track with where we thought weโ€™d be and hereโ€™s why:

We know our readers, we know you. We know youโ€™re not rich! We arenโ€™t either! That’s one of the reasons weโ€™re determined to keep Autostraddle 99% free. Only 12% of our contributions are more than $100, and of that, I could count the number of $1,000 gifts on my fingers (THANK YOU IF THIS IS YOU!!). We hold each and every person, all 3,045 of you, who gave $5, $10, $50 in our heart. We got to where we are now, to over $204,000 because of people, the members of this community, who gave $50 or less. Weโ€™re building this house brick by brick here.

Title text reads: We Can Do This! 70.7% of contributions to our 2021 fundraiser are $50 or less! A pie chart shows the breakdown. 5.6% of gifts were $5 or less, 6.9% of gifts are $5-$10, 29.3% of gifts are $11-$25, 29.1% of gifts are $26-$50, 16.5% of gifts are $51-$100, and jsut 12.3% of gifts are $100 or more.

We have gotten this far because of thousands of readers who did what they could! Thank you!

It takes a while to do things this way and that is okay! We’re progressing at about the pace that we did during the August fundraiser. It takes time to get the word out! Not everyone can give all on the same day, not everyone hears about the fundraiser or has time on the same day. We are all humans here! We know you have lives!

We are also OVERJOYED to welcome the over 642 people who signed up for A+!! We’re so glad you’re here. Thank you, especially and also, to the 90 members who upgraded. A+ membership makes a huge difference and was a big part of the reason we were able to weather last year. AND it starts at $4 a month. Every member really does make a difference because you’re doing it together. Here’s how the new members break down across level:

A bar graph with title text that reads: New A+ Sign-Ups and Upgrades! The chart shows that about 300 people signed up for cobalt, 115 for bronze, 110 for silver, 40 for gold, 55 for platinum, and 90 upgraded.

I truly believe this queer community (as well as several aggressively supportive ally aunts) can make sure that this space survives. Thank you for doing this, for believing in the work Autostraddle does. Weโ€™re keeping your money 100% gay.

AND SPEAKING OF… HAPPY FRIGAY YOU ALL. Iโ€™m proud to know you. <3


Havenโ€™t contributed yet? Want to become an A+ member? Every bit helps and an A+ member who commented on the latest S L I C K piece said theyโ€™d just joined A+ and it was totally worth it. ๐Ÿ˜‰

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Nico

Nico Hall is Autostraddle's A+ and Fundraising Director, and has been fundraising and working in the arts and nonprofit sector for over a decade. They write nonfiction and personal essays and are currently at work on a queer fiction novel and podcasts. They live in Pittsburgh. Nico is also haunted. You can find them on Twitter and Instagram as @nknhall.

Nico has written 222 articles for us.

6 Comments

  1. This warms my heart so much. I love that this is us as a community chipping in to support what we love and also make it available to those who support in other ways but can’t financially right now…and those who need the support of this website to feel less alone.
    I especially love that there’s a very affordable membership level, as well as a whole other bunches of levels, but that if that’s not an option you’re still welcome and cared about.

    Thanks for integrating community so much into your model <3

  2. Thanks for sharing! I usually make two donations because I’m nervous to commit too much when I’m not sure how money’s gonna be, but I just got paid so now I can give the actual amount I want to give! Sorry that that messes up this analysis but hopefully it’s not too important ๐Ÿ˜…

  3. Thank you for all of the things that you do!

    Also, data on a Friday is the best. Could this happen every week? Doesn’t even have to be AS data, just any kind of infographic. We need more lesbian pie charts!

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